Molloys: Before / After
Molloys approached Brandstormer because their old website wasn’t reflecting the scale or complexity of the projects they were now delivering. They needed help repositioning the business to better communicate their capacity to win and deliver large-scale commercial work. We rebuilt their positioning and messaging so decision-makers immediately understand who they are, what they do, and the value they bring.
“When we announced the new website, a number of clients told us they hadn’t realised the scale we were operating at. It’s helped reposition the business in the minds of the right people and opened the door to better projects.”
Stephanie Kelly
General Manager, Molloys Plastering
Before Brandstormer
Website first impression didn’t match business capability
Messaging lacked clear value for decision-makers
Business strengths and delivery capacity were undersold
After Brandstormer
Clear messaging on what the business does and who it serves
Strong positioning for complex, large-scale project delivery
Messaging focused on solving real client problems
After Brandstormer
Clear messaging on what the business does and who it serves
Strong positioning for complex, large-scale project delivery
Messaging focused on solving real client problems
After Brandstormer
Clear messaging on what the business does and who it serves
Strong positioning for complex, large-scale project delivery
Messaging focused on solving real client problems
